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What is QR code?

A QR code is a square barcode used in advertising that can hold information which is shown to the user when scanned. Smartphones can recognise the information when using a relevant scanner app, like the Debenhams iPhone app, which turns your phone's camera into a barcode scanner. Scanning Debenhams QR codes using your Debenhams app will link to product featured in the advert, Debenhams TV or promotional messages. You can find Debenhams QR codes in our stores windows, in our print ads or on our website.

How does it work?

Simply start your Debenhams app and go to 'Barcode scan' on the main menu to scan the QR code. If you are having any trouble, you can manually enter the number shown underneath the code to bring up the same information. If you need any further help you can email