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Benefit Liner

Benefit Liner

Benefit Liner

THEY'RE REAL! PUSH UP LINER

THE FIRST EVER LASH HUGGING GEL LINER PEN

The waterproof matte black gel formula doesn't budge,
smudge or dry out.

Innovative AccuFlex™ tip makes it BEYOND EASY
to get close to your lash line.

• 91% said it was long wearing*
• 81% said it was waterproof*
• 88% said it hugged the lashline*
• 84% said eyes looked visibly larger*

*Results observed in a consumer panel survey on
32 women after 2 weeks.

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Beauty Club VIP Panel Reviews

Tips & Tricks

  • Step 1. Simply remove the tip protector, and twist the base until gel appears at the tip.
  • Step 2. Slowly guide the AccuFlex™ tip along your lashline starting from the inner corner of the eye toward the outer corner.
  • Step 3. Angle the AccuFlex™ tip from the outer corner of the eye, up toward the end of your brow and press to create your wing.
  • Step 4. Fill in the wing with 1-2 strokes.

The Perfect Wing

The closer the line, the bigger the eye. Work it from a new angle with the lash-hugging AccuFlex™ tip.

Read on for a step-by-step guide to achieve that perfect wing.

Finish off with They're Real! Mascara for bigger, sexier eyes.

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The They're Real! Range

Video