BE THE WOMAN YOU WANT TO BE! Diane Von Furstenberg created the iconic wrap dress in the 70s and is famed for saying "feel like a woman, wear a dress". Since the 70s, the DVF fashion brand has grown into a global, luxury, lifestyle company. The launch of a fragrance is the next step in the brands evolution and Diane wants a fragrance that speaks to women and represents their femininity, power and sensuality. Diane created this Woody Floral fragrance by capturing the essence of a strong, confident, feminine woman. The two key notes are violet and frangipani which contrast each other, a deliberate choice made by Diane to represent the ying-and-yang contrast in every woman. These distinctive ingredients along with Patchouli, have been amplified in the Diane EDP fragrance enhancing femininity close to the skin with the unique character of the scent. Diane's fragrance is built up like one of her dresses: it wraps up a woman's body and leaves with her all day long.
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