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Benefit - 'It's potent!' eye cream 14.2g

Now £25.20
Save £2.80
Was £28.00

Product description

Item No. 1239029114

Your eyes can't keep a secret, they are the first to show signs of age and stress. 'It's potent!' Eye cream fades dark circles and helps smooth fine lines for brighter, younger looking eyes. It contains a peptide complex known to help restore elasticity and firmness, a blend of hydrating botanical extracts including apple extract, known to help boost collagen, and loquat extract, known to help protect the skin from free radical damage. Apply ooh-la-lift, our instant under-eye brightener, after 'It's potent!' Eye cream for an extra brightening boost.

  • Volume: 14.2g
  • Targets ageing and wrinkles

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Delivery options

Home Delivery

Standard (within 10 working days)
£3.49 or FREE on orders £45 or over
Next Day (order before 9pm)
Nominated Day or Evening
£3.99 - £6.99

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Next day store delivery (order before 7pm)
£2.00 or FREE on orders £20 or over

Non returnable item - Beauty

Once the original packaging has been opened we are unable to exchange or refund this item, unless faulty.


'It's potent!' eye cream 14.2g is rated 4.6 out of 5 by 28.
Rated 2 out of 5 by from Did not work for me I have used up nearly three quarters of this product but it did little for me. It can be hydrating but the dark circles underneath my eyes are still as pronounced even when I am sleeping better than I used to. Regret purchasing this. Waste of money in my opinion.
Date published: 2017-07-31
Rated 5 out of 5 by from The best eye cream! If you're looking for the best eye cream then look no further! I was given a sample and thought nothing of it until I tried it. I'm currently having all sorts of treatment for cancer so my skin is extremely sensitive to everything. I have woken up before with swollen puffy eyes from reactions and fluid retention from steroids and I would try absolutely anything and everything to get rid of it but nothing would. I decided to put this eye cream on, it didn't burn, the extreme puffy eyes went within 30 minutes, it stopped a rash I got on my eyes from my treatment, it hydrated my eye area, my dark circles disappeared and so did every last fine line under my eyes. I couldn't believe it, it's honestly magic! The only shame is the price but at least it works and does everything you'd need an eye cream to do.
Date published: 2017-07-28
Rated 4 out of 5 by from Loved this but so expensive I got a free sample of this and my god, I loved it. I like to apply eye cream before my concealer as I have quite sensitive eyes and this SUPER hydrated them It's just the price ... I so wish it were cheaper. This is a product that constantly lives on "Harrie's list of presents for birthday/christmas/anniversary"
Date published: 2017-05-30
Rated 5 out of 5 by from Hydrated undereyes! I bought this as my undereyes were extremely dry. This has completely changed that! I use it before makeup and my concealer doesn't crease at all. Highly recommend!
Date published: 2017-05-21
Rated 5 out of 5 by from Already very impressed! After buying numerous expensive branded eye creams such as Clinique that had no effect, this eye cream is already starting to make a difference to the dark circles under my eyes! Although the pot is small, you only need a tiny amount, I apply it morning & before bed & my eye area is smoother & I can see a difference so I am very happy & will continue to use & recommend this product.
Date published: 2017-01-07
Rated 5 out of 5 by from Good for dark circles under eyes This is very good. Dark patches definitely fade although not completely. Then again that would need a miracle. I think it's excellent and lasts a very long time as you only need a tiny bit on the end of your finger.
Date published: 2015-05-07
Rated 5 out of 5 by from Best Eye Cream! This is in my opinion the best eye cream ever! For me anyway! I am prone to dark circles after about a week of using I noticed that the dark colouring had completely disappeared. It's about six weeks of using this eye cream now, I couldn't recommend this product highly enough! I have tried other more expensive eye creams and none of them were half as good as this. Great value, very hydrating and got rid of my dark circles. Great product!
Date published: 2015-04-15
Rated 4 out of 5 by from Really good Definitely notice a difference. Under-eye seem brighter & my dark circles look lighter. Would recommend
Date published: 2015-03-19
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