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Learn more about Urban Decay

Urban Decay has been shaking up the beauty industry and exciting beauty junkies for more than 15 years with its unique beauty products that are long-lasting and available in an extensive range of colours. The Urban Decay story started when the prestige beauty market was dictated by a colour palette of red, pink and beige. Sandy Lerner (co-founder of Cisco Systems) made a bold decision to create products that would satisfy her makeup tastes. Sandy met Wende Zomnir, a creative businesswoman and makeup addict almost since birth. The duo came to an agreement which led to the creation of amazing new nail polishes that bore ground-breaking names in Wende's Laguna Beach bungalow and the rest is history. Today, Urban Decay is renowned for their experimental shades, luscious Vice Lipstick, the best-selling Naked range and innovative complexion products like the All Nighter Setting Spray and All Nighter Foundation.

urban decay on the run

On The Run

Travel light. Pack lots of looks.

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urban decay brow

Street Style Brow

Tools, not rules, to define your arch.

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urban decay setting spray

Setting sprays

Give your makeup serious staying power for up to 16 hours - without melting, fading or settling into fine lines.

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urban decay palette

Palettes

Made from a mind-blowing formula that gives each shade its velvety texture, rich colour and blendability.

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urban decay foundation

Face

Flawless skin, your way. From minimalist to insta-glam-ready, find the formula to match your skin.

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urban decay eyeshadow

Eyes

Velvety eyeshadows, creamy eye pencils, blacker-then-black mascara and the iconic Eyeshadow Primer Potion.

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urban decay lipstick

Lips

Have your lip colour covered with Urban Decay's insane range of shades across lipsticks, pencils and glosses.

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urban decay brushes

Tools

Artist-quality, high performance brushes and tools that are also cruelty-free and vegan.

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