The Fujifilm GFX100RF is a stylish, lightweight premium compact camera in black that is the first fixed-lens digital camera in the GFX Series. It comes equipped with the GFX 102MP CMOS II sensor and the X-Processor 5 high-speed image processing engine to deliver incredible image quality thet the GFX series is known for. The newly developed 35mm F4 lens offers a versatile field of view, while the latest AI-based subject detection AF, high-speed, highly precise AF ensure exceptional performance. The GFX100RF features a unique Aspect Ratio Dial which allows photographers to switch between nine versatile shooting formats derived from Fujifilm's film and analogue cameras. The stylish body design has a machined aluminium top plate, lens ring, dials and bottom plate, for a robust and lightweight build. 102-megapixel large format sensor The GFX 102MP CMOS II sensor with improved pixel structure and microlenses, offers a wide dynamic range, low-noise shooting, enhanced edge quality, and improved AF accuracy, allowing you to enjoy the extraordinary high image quality that the GFX series delivers. Newly designed 35mm F4 lens The versatile 35mm focal length (28mm in 35mm format) is suitable for a wide range of scenes, including landscapes, travel, snapshots, and portraits. Its compact size enhances mobility and increases the flexibility of your shooting. The 10 elements in 8 groups lens configuration, which includes two aspherical lenses, reduces spherical aberration and field curvature, delivering high resolution performance. A newly developed Nano GI coating, optimized for lenses with significant curvature, suppresses light reflection even at the periphery of the lens. You can shoot subjects as close as 20 cm. The leaf shutter allows flash photography at any shutter speed, providing greater flexibility in shutter speed and expanding creative possibilities, even for outdoor daytime shooting. Built-in 4-stop ND filter For the first time in the GFX Series, the camera is equipped with a built-in 4-stop ND filter. This is useful for shooting with a wide aperture in bright environments or for slow shutter speed photography. Stylish, ergonomic design For the first time in Fujifilm digital cameras, the top plate of the camera is manufactured using precision-machined aluminium. This meticulous machining extends to the lens ring, dials, bottom plate, and other details, enhancing the feel of the metal and unifying the design. This results in a sophisticated design that highlights the presence of the camera body and dials, befitting a premium model. Aspect Ratio Dial The camera features a unique Aspect Ratio Dial on the top rear. This allows for easy switching between nine versatile aspect ratios that we have provided for both stills and video formats. Newly added are the 3:4 and 17:6 aspect ratios. The process of selecting the aspect ratio to match your subject or creative intent makes the large format shooting experience even more enjoyable. 3.15-inch tilting monitor The GFX100RF features a 3.15-inch, 2.1 million-dot, two-axis tilt LCD monitor, featuring a new user interface that optimally aligns shooting icons to match the monitor's 3:2 aspect ratio, enhancing the immersive shooting experience. Additionally, a new surround view function has been added, displaying areas outside the shooting frame in a semi-transparent or line format according to the aspect ratio. This function can be easily switched using a lever while looking through the viewfinder, providing an OVF-like experience even with an EVF, allowing you to be aware of what’s happening outside the frame. High-resolution EVF Included is a 0.84x magnification and 5.76 million-dot high-resolution EVF. When using the viewfinder, it minimizes image blurring and distortion caused by eye misalignment, ensuring high visibility. High-speed, high-precision autofocus The GFX100RF features an evolved AF prediction function and face/eye detection AF thanks to an improved algorithm. Additionally, the AI subject detection AF uses deep learning technology to recognize a wide variety of subjects including animals, vehicles, birds, and airplanes. For video recording, the tracking AF function has been enhanced, allowing easy subject tracking with touch operation. Whether for still images or videos, GFX100RF delivers high-tracking performance. Digital teleconverter function To make the digital teleconverter function even more user-friendly, a digital teleconverter lever is mounted on the front of the camera. This lever allows you to quickly and intuitively select the desired angle of view. Designed with a 35mm focal length (equivalent to 28mm in 35mm format), it can be switched in three field of view to 45mm (equivalent to 36mm in 35mm format), 63mm (equivalent to 50mm in 35mm format), and 80mm (equivalent to 63mm in 35mm format), providing flexibility to accommodate various shooting scenes. 4K/30P video The GFX100RF supports smooth 4K/30P 4:2:2 10-bit video recording. With a standard ISO setting of 100, it allows for wide dynamic range and low-noise shooting. The F-Log2 with over 13 stops provides rich gradation expression and high flexibility in post-production. Video and still image files can be uploaded directly to Frame.io, dramatically speeding up the workflow from shooting to editing. Film simulation modes The GFX100RF has 20 film simulation modes including PROVIA, Velvia, ASTIA, Classic Chrome, REALA ACE and Sepia. In the box: Fujifilm GFX100RF camera Li-ion battery NP-W235 USB cable Shoulder strap Clip attaching tool Lens cap Lens hood Hood cap Adapter ring Protector filter Hot shoe cover

Storage Format:SD Card Storage Format:SDHC Storage Format:SDXC LCD Screen Size:3.15" Sensor Size:43.8 x 32.9mm Weight:735g inc battery Equivalent 35mm Focal Length:28mm Dimensions:133.5 x 90.4 x 76.5 mm MegaPixel:100 - 110 Macro:20cm Viewfinder:Yes Colour:Black Model:GFX100RF

Something not quite right? You have 28 days from the day you receive it, to send something back.

Please note, we cannot offer refunds on fashion face masks, cosmetics, pierced jewellery, adult toys, and swimwear or lingerie if the hygiene seal is not in place or has been broken.

Items of footwear and/or clothing must be unworn and unwashed with the original labels attached. Also, footwear must be tried on indoors. Items of homeware including bedlinen, mattresses, and toppers, and pillows must be unused and in their original unopened packaging. This does not affect your statutory rights.

Click here to view our full Returns Policy.