The Grand Concourse captures the bold architectural character and enduring presence of one of New York City’s most iconic boulevards through a Swiss automatic timepiece defined by strength, balance, and refined precision. Inspired by the Grand Concourse in the Bronx — long admired for its grand scale, historic architecture, and civic significance — the collection reflects a distinctly urban sophistication rooted in timeless design. The stainless steel case is distinguished by its striking octagonal silhouette, creating an immediate sense of structure and identity on the wrist. Satin and polished finishing work together to emphasize the sharp geometry and clean proportions of the design, echoing the architectural rhythm and symmetry that define the avenue itself. The green dial features a horizontally brushed finish that creates subtle depth and movement as light passes across its surface. Applied luminous indexes and hands provide exceptional clarity while reinforcing the watch’s clean, structured aesthetic. A date display at 3 o’clock adds practical everyday function while preserving the balanced layout of the dial. Turn the watch over to reveal the Swiss automatic movement through the exhibition case back, complete with a custom Gevril rotor, Côtes de Genève, and Perlage finishing — a showcase of traditional Swiss craftsmanship and mechanical precision that reflects the artistry behind the watch itself.

Gevril 41300B Men's Grand Concourse Swiss Automatic Watch 40mm Octagonal 316L Stainless Steel Case, Satin and Polished Green Horizontally Brushed Dial with Architectural Depth Applied Luminous Indexes and Hands, Date at 3:00 Exhibition Case back Revealing Decorated Movement with Custom Gevril Rotor Cotes de Geneve and Perlage Finishing 316L Stainless Steel Satin and Polished Bracelet With Deployment Buckle SS Push/Pull Crown Anti-reflective Sapphire Crystal 100M/10ATM Water Resistance Swiss Automatic Movement. SA110

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