By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what will determine your success or failure. With more than 100 tips, tricks, and insights, this book presents a ground-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms.

Binding: Paperback;208 pages; Publisher: Penguin Books Ltd; Classification: Business and Management; Weight: 276 g; Dimensions: 196 x 130 x 13

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