Debenhams

Steve Wilson

The Why of Sports Design: Design Principles in Sports Marketing...

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At a Glance
Master sports marketing design
158 pages of insights
Perfect for inexperienced designers
Learn design principles quickly
Sports industry focused guidance
Description

Design isnt just pushing pixels around a screen. Properly trained designers are thinkers and problem solvers that can anticipate an audiences needs and habits in any graphic. And with the average human attention span now at 8 seconds or less, a designer must be able to inform and entertain an audience in a short amount of time.But, in order to effectively reach your audience, you must learn the "why" of design before you can master the "how." In the sports industry, design plays an important role in the success of any program. Yet, the gap between teams that value design and those that rely on staff with no formal design training is widening. This book offers tips, tricks and rules for those inexperienced designers, both in and out of the sports industry.So, let go of that mouse and lets learn about the "WHY" of sports design!

SKU: M9781987402476
Product Details & Care

Binding: Paperback;158 pages; Publisher: Amazon Digital Services LLC - KDP; Classification: N/A; Weight: 341.81 g; Dimensions: N/A

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