Meet Freya, your new bra best friend, that’s BBF for short. Whether you're looking for everyday basics or bold prints, the fashion-forward brand offer lingerie for any occasion, any outfit. Find your perfect fit with a little help from Freya.

Learn more about this brand

Live for the moment with Freya lingerie, with its pick of fashion-forward styles and energetic prints from a B to K cup.

DD+ Freya bras

Make everyday a good day in Freya's super supportive bra styles, offering the perfect fit up to a K cup.

Make a statement

Express yourself with colourful, elegant underwear that's bound to put a spring in your step.

New arrivals

Feel great in Freya's brand new lingerie collections, featuring sumptuous fabrics and on-trend styling.

Must-have collections

Freya's not just about bold prints and colours – we all need basic staples too. Discover Freya's collection of everyday essentials.