My Bag

Benefit - 'They're Real!' Push-Up Gel Liner 1.4g


Product description

Item No. 1239010133

This matte black gel formula is waterproof and won't smudge, budge or dry out for 24 hours. The innovative soft AccuFlexTM Tip hugs your lash line from corner to corner the closer the line, the bigger the eye! 91% said it was longwearing, 88% said it hugged the lash line and 84% said eyes looked visibly larger as observed in a consumer panel survey on 32 women after 2 weeks.

Editor's notes

How to use: For first-time use - to prep the pen, remove the AccuFlex™ tip protector and discard. Twist base until gel appears on tip. Wipe off excess. For daily use - wipe leftover gel off AccuFlex™ tip before each use to get fresh liner every time. Slowly twist base until a tiny amount of gel appears on tip. Rest the tip on the base of your lashes and guide along your lash line from either the inner or outer corner. The angled AccuFlex™ tip works both ways.

  • Matte finish
  • Long-lasting finish
  • Gel formula
  • Cruelty free
  • Volume: 1.4g

Good things come to those who join

Enjoy an EXTRA 10% OFF* when you open a Debenhams credit card
Apply now >

*T&Cs apply. Credit available to over 18s & subject to status. Provided by NewDay Ltd. UK only

Delivery options

Home Delivery

Standard (within 5 working days)
£3.49 or FREE on orders £50 or over
Next Day (order before 9pm)
Nominated Day or Evening
£3.99- £9.99

Click & Collect

2 working days store delivery (order before midnight)
£2.00 or FREE on orders £30 or over

Non returnable item - Beauty

Once the original packaging has been opened we are unable to exchange or refund this item, unless faulty.


'They're Real!' push-up eyeliner 1g is rated 2.8 out of 5 by 365.
Rated 1 out of 5 by from Loved these at first but now... When this liner first came out, I could not understand the negative reviews. Mine glided on and lasted all day. (Many eye liners don't last even an hour on me!j Sure it was expensive but worth the price! Now I understand. The last few liners I have bought have been hard and crumbly. They still have the staying power but only if you can get the product from the pen to your lid. I wipe so much off the pen or it just drops off, that I think over have the product is wasted. The expense is no longer worth the product. I wish Benefit would up their quality control on these. The issues with the eyeliners make me question the quality of the whole line.
Date published: 2018-07-11
Rated 3 out of 5 by from Takes some getting used to. Like other reviewers I have to agree that it does take some getting used to applying and is a little messy. Looks great once on and I will continue to use however unlikely I will buy again. I much prefer a liquid to this gel one.
Date published: 2018-05-14
Rated 5 out of 5 by from Ahhmazing! i LOVE this eyeliner! i will admit, to get it going the first time i had to click my pen way more than 8 little turns... but boy was it worth it! it stays on forever and is way easier than under yanking my eyelid up to get a tight line!
Date published: 2018-05-03
Rated 1 out of 5 by from Worst eyeliner! This eyeliner is absolutely awful! Drags across your eye and makes eye quite sore. When you roll it up, it takes a couple of days to come up and when it does come up, too much comes up! Waste of money, don’t reccomend it whatsoever!
Date published: 2018-04-04
Rated 5 out of 5 by from my fav. This eyeliner is one of the best for longevity that I have used, and I have tried zillions. It last all day and doesn't budge. The applicator does take a bit of getting used to . I squeeze a little on my hand to manage and it goes on so easily. Love it.
Date published: 2018-04-04
Rated 1 out of 5 by from Terrible The worst eye liner I have ever bought, such a waste of money, do not buy!!
Date published: 2018-04-01
Rated 5 out of 5 by from Love it! I wasn't sure about this item as there are quite a few poor reviews, but I thought I would give it a go as it was a gel and not a liquid. I can never apply the liquid ones well. I found it easy to apply, it stays on and I can do a good wing quickly. I wonder if its the fact its a gel and feels more like a kohl pencil but with a better application tip that is causing some poor reviews as if you are expecting it to be like a liquid eyeliner, it isn't. This is the product I have been looking for!
Date published: 2018-03-06
Rated 1 out of 5 by from Really Awful I could have dug up clay in my backyard and applied it better than this eyeliner applies. I tried many times, wiping before using but it still went on like eraser droppings (you know the stuff that is left when you erase on paper) . I ordered from this website, so they should not be selling a batch that is old and dried out, right? Maybe it is always this way, or this way 50% of the time? Either way its not worth the risk. This was my first, and last, Benefit cosmetic. Buyer beware.
Date published: 2018-02-22
  • y_2018, m_9, d_2, h_13
  • bvseo_bulk, prod_bvrr, vn_bulk_2.0.8
  • cp_1, bvpage1
  • co_hasreviews, tv_0, tr_365
  • loc_, sid_123901013399, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_debenhams