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ICONIC London

Soft Touch Blush 4g

£19.20£24.00Save 20%
Extra 5% Off Beauty | Use Code BEAUTY5 Shop Offer
Colour: Shady Lady
shady lady
Shady Lady
Size: 4G
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At a Glance
Cream-to-powder miracle formula
Infused with Hyaluronic Acid
Soft-focus airbrushed finish
Buildable from subtle to bold
Description
Meet the miracle blush you've been dreaming of.

Tired of blush that fades too fast, looks dry and doesn't blend seamlessly?Iconic London's new soft-focus blush gives you effortless, radiant, pillow-soft cheeks. Packed with skin loving ingredients: Vegan Collagen, Hyaluronic Acid, Squalane and Ceramides to help plump, hydrate and smooth skins appearance.

It's blendable, buildable and blurs for a perfect second-skin finish. Our miracle formula blends like a cream and blurs like a powder the innovative plush cream-to-powder formula melts into skin, then sets to a soft-focus satin-blur finish. The perfect balance between matte and glow. It helps to blur skin and smooth the appearance of texture, for a diffused, airbrushed finish. Leaves cheeks looking flushed, fresh and flawless.

Available in 4 shades:

  • SHADY LADY - A soft mauve rose
  • FRIDAYS - A cool toned baby pink
  • GRAPE JUICE - A deep berry pop
  • TEDDY BEAR - A warm peachy rose

HOW TO USE

Blush. Build. Blur.

  • Use your fingertips or a brush to apply, buff and blend the product onto cheeks. Our buildable formula is designed to seamlessly mix, blend and layer for a soft flush or bold pop of colour.
SKU: YDD24470-10708-1051
Ingredients

Dimethicone, Mica, Hydrogenated Polyisobutene, Propylene Glycol Dicaprylate/Dicaprate, Synthetic Fluorphlogopite, Silica, Polysilicone-11, Phenoxyethanol, Aluminum Hydroxide, Lauroyl Lysine, Triethoxycaprylylsilane, Squalane, 1,2-Hexanediol, Sodium Hyaluronate, Glycerin, Polyglyceryl-2 Isostearate, Ethylhexylglycerin, Olea Europaea (Olive) Fruit Oil, Ricinus Communis (Castor) Seed Oil, Ceramide Ng, Soluble Collagen. May Contain (+/-): Ci 15850 (D&C Red No.6 Lake), Ci 77491 (Iron Oxides), Ci 77492 (Iron Oxides), Ci 77499 (Iron Oxides), Ci 77891 (Titanium Dioxide).

Returns

Extended returns Orders placed after 29th October 2026 can be returned until 5th January 2027

Something not quite right? You have 21 days from the day you receive it, to send something back. When you purchase Debenhams Deliver+, you will have an extra 14 days on top of our standard 21-day window to initate a return.

Please note, we cannot offer refunds on fashion face masks, cosmetics, pierced jewellery, adult toys and swimwear or lingerie if the hygiene seal is not in place or has been broken.

Items of footwear and/or clothing must be unworn and unwashed with the original labels attached. Also, footwear must be tried on indoors. Items of homeware including bedlinen, mattresses and toppers, and pillows must be unused and in their original unopened packaging. This does not affect your statutory rights.

Click here to view our full Returns Policy.

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