Fudge Professional CBDR Violet-Toning Shampoo; purple toning damage repair purple shampoo. Instantly erases yellow tones and damage from blonde hair, 95% stronger hair*, with Opti-PLEX technology. Don't choose between toning and repair! This dual force purple shampoo contains Fudge's max strength violet micro-pigments that instantly knock out brassy tones, whilst the unique Opti-PLEX technology penetrates deep into the hair core to reconstruct bonds after chemical, styling and environmental damage, as well as weightlessly smoothing the cuticle. Hair is blonder, 95% stronger*, 10x smoother with double the softness**. Colour, styling, UV, pollution, what damage?! Developed with FragranceFuse technology that infuses each strand of hair with an explosion of fragrance that lasts for 24 hours. *Tested by breakage. **When used with Clean Blonde Damage Rewind Conditioner for the ultimate hair toning and PLEX reconstruction.

250ml. Ingredients: Aqua (Water), Sodium Lauroyl Methyl Isethionate, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, Lauryl Glucoside, Peg-120 Methyl Glucose Dioleate, Glycerin, Glyceryl Caprylate/Caprate, Glycol Distearate, Parfum (Fragrance), Phenoxyethanol, Sodium Chloride, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Disodium Edta, Citric Acid, Pentylene Glycol, Polysilicone-15, Hexyl Cinnamal, Sodium Benzoate, Polyquaternium-7, Limonene, Silicone Quaternium-22, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Alpha-Isomethyl Ionone, Coumarin, Linalool, Dipropylene Glycol, Polyglyceryl-3 Caprate, Palmitamidopropyltrimonium Chloride, Potassium Sorbate, Propylene Glycol, Ci 60730 (Ext. Violet 2).

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