Created by master perfumer Nathalie Lorson, the masculine Real 01 is a salty mineral woody fragrance with exciting citrusy notes cooled by the aromatic vibration of hinoki.

Inspiration

We spend our lives tethered to our smartphones. Endlessly scrolling to silence our minds. Always working, always busy, barely getting by. Where are the real moments? Where are the real connections? Where are the real adventures? It's time to get REAL.

The faces of the triangular Superdry Real 01 bottle are representative of the three Superdry cultural influences, one having the vintage-inspired engraving 'REAL SUPERDRY Fragrance EST 2003 Trademark,' another with Kanji characters for "Spirit of Adventure," and the third with a Union Jack stamp.

Scent

These vegan-friendly, eco-conscious scents use up to 98% naturally sourced ingredients, use socially responsible ingredients and naturally derived alcohol, and use FSC certified paper.

Created by master perfumer Nathalie Lorson, the masculine Real 01 is a salty mineral woody fragrance with exciting citrusy notes cooled by the aromatic vibration of hinoki.

It starts out with top notes of Italian Bergamot Essence, Hinoki Wood Accord and Lemon Essence, which then give way to a heart of Clary Sage Essence, Ambrox Super and a Salty Accord, before a dry-down of Virginian Cedarwood Essence, Haitian Vetiver Essence and Patchouli rounds out this Woody-Aromatic eau de toilette.

• Fragrance Family: Woody-Aromatic
• Top Notes: bergamot essence, lemon essence, hinoki wood accord
• Heart Notes: clary sage, ambrox super, salty accord
• Base Notes: Virginian cedarwood essence, Haitian vetiver essence, patchouli

Bottle

The 100% recyclable and refillable bottles have wooden caps, are made from partially recycled glass and their vintage frosted texture takes you from Californian freedom to British heritage to Japanese poetry.